Comprehensive guide offers shipping best practices to increase online sales and save time

LOS ANGELES – October 17, 2011 –® (Nasdaq:STMP), the leading provider of USPS® postage online and shipping software to over 400,000 customers, today released the Holiday Shipping Survival Guide for E-commerce Retailers. The free, downloadable guide offers shipping best practices and industry data for any e-commerce business to streamline their shipping process and maximize profits throughout the holiday season.

This guide comes as e-commerce retailers prepare for the holiday sales rush during the fourth quarter, which eMarketer™ projects will increase 13.5% and generate a record-setting $59.7 billion in online sales. Online sellers looking to increase their profits and ROI are now tasked with streamlining their shipping as holiday consumers expect speedy delivery, free shipping promotions and impeccable customer service in exchange for their dollars. With this new guide, online sellers have a comprehensive resource to implement these best shipping practices.

The Holiday Shipping Survival Guide for E-commerce Retailers includes:

  • 8 Tips for Holiday Shipping
  • 7 Popular Free Shipping Promotions
  • Improving Customer Communication with SCAN Forms
  • 11 Ways to Improve Your Packaging
  • Important E-commerce Dates, Tips and Stats

“In shipping, the fourth quarter typically presents obstacles to efficiency, even for the most seasoned e-commerce sellers,” said President and CEO Ken McBride. “That’s why we’ve created a comprehensive guide with proven shipping practices and industry data to equip online sellers with the information they need to maximize their shipping, satisfy customers and drive greater profits.”

For a free download of the guide, please visit:

About (Nasdaq:STMP) is a leading provider of Internet-based postage services.’s service enables small businesses, high-volume shippers, enterprise shippers, and consumers to print U.S. Postal Service-approved postage with just a PC, printer and Internet connection, right from their home or office. The Company targets its services to small businesses and home offices, and currently has PC Postage partnerships with Avery Dennison, Microsoft, HP, Office Depot, USPS and others., the logo and PhotoStamps are trademarks or registered trademarks of Inc. All other brands and names are property of their respective owners. Investor Contact: Investor Relations
(310) 482-5830
Press Contact:
Eric Nash
(310) 482-5942
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