PhotoStamps™ – The Popular Personalized Postage – Returns!

Turn Digital Photos – Babies, Pets, Memories – Into Postage

LOS ANGELES – April 26, 2005 –® (Nasdaq: STMP), the leading provider of Internet-based postage services, today announced the return of PhotoStamps™, the popular form of postage that allows consumers to turn their digital photos, designs or images into valid U.S. postage. PhotoStamps is expected to be available under authorization of the U.S. Postal Service for a year-long market test beginning May 17, 2005. will begin taking pre-orders immediately for PhotoStamps at its Web site All pre-orders placed between today and May 16, 2005 will receive a special collectible first day of release insignia, and will be shipped at the beginning of the test.

“Consumers embraced PhotoStamps from the very first day of the initial market test,” said president and CEO Ken McBride. “PhotoStamps offer parents, grandparents, pet lovers, travelers, and hobbyists, a great way to share their favorite digital photos. We are very excited about PhotoStamps’ return.”

People can use PhotoStamps to create customized postage with pictures of their children, pets, vacations, celebrations and more. PhotoStamps can be used as regular postage to send letters, postcards or packages and is currently available for the most common mail rates in denominations ranging from $0.23 to $3.85. Each sheet includes 20 individual PhotoStamps.

To order, consumers simply upload a digital photograph or image file at, customize the look and feel by choosing one of ten different border colors to complement the image, select the value of postage and place the order. The interface is fun, functional and incredibly easy-to-use.

With the new market test, is introducing a redesigned look for PhotoStamps with a more aesthetically pleasing appearance. The overall dimensions of each individual PhotoStamp remain unchanged at 1 3/8 inches high by 1 7/8 inches wide. is accepting personal images or photos that meet its content guidelines, including babies, children, teens, adults, pets or other personal images. Users who order PhotoStamps must explicitly agree to abide by the PhotoStamps Terms & Conditions, available at

PhotoStamps is a patented product that couples the technology of PC Postage with the simplicity of a web-based image upload and order process. PhotoStamps was extremely popular during the initial market test which was announced on Aug. 10, and ran through Sept. 30, 2004. During that 7 1/2 week period, more than 2.75 million individual PhotoStamps were ordered. Pets and children were the most popular categories of images submitted.

About (Nasdaq: STMP) is a leading provider of Internet-based postage services. enables over 350,000 customers to print U.S. Postal Service-approved postage with just a PC, printer and Internet connection, right from their home or office. The Company targets its services to small businesses and home offices, and currently has partnerships with companies including Microsoft, CompUSA, EarthLink, HP, NCR, Office Depot, Vendio and the U.S. Postal Service.

“Safe Harbor” Statement under the Private Securities Litigation Reform Act of 1995: This release includes forward-looking statements about our anticipated results that involve risks and uncertainties. Important factors, including the Company’s ability to complete and ship its products and obtain or maintain regulatory approval, which could cause actual results to differ materially from those in the forward-looking statements, are detailed in filings with the Securities and Exchange Commission made from time to time by, including its Annual Report on Form 10-K for the fiscal year ended December 31, 2004, Quarterly Reports on Form 10-Q, and Current Reports on Form 8-K. undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events., the logo and PhotoStamps are trademarks or registered trademarks of Inc. All other brands and names are property of their respective owners.