ecommerce

You don’t need a massive footprint to make a massive difference. Even small offices— those in legal, accounting, insurance, real estate, and other professional services—can take meaningful steps toward sustainability. From outgoing mail to everyday operations, greener practices are both achievable and impactful. Here’s how your office can implement sustainable mailing and shipping habits that […]

The economy is showing some signs of healing. However, things are still fragile. The key is learning to accept the uncertainty of the financial landscape. That also includes understanding that consumers constantly change their expectations. Quite frankly, it’s a lot for businesses to juggle, and adaptation isn’t optional.  A flexible mailing and shipping strategy is […]

Get ready, because Amazon Prime Day 2023 is just around the corner! Scheduled for July 11-12th, this year’s Prime Day is expected to surpass last year’s remarkable $3.5 billion in sales for third-party sellers. Top-selling items are predicted to include post-pandemic essentials such as luggage, makeup, and apparel, along with in-demand products that faced shortages […]

Like, follow, and subscribe are three words that have become commonplace in our world. Social media has become a nexus of promotion and advertising, especially for small businesses. If your business has yet to enter the social media space, this is your sign. Creating a social media presence doesn’t have to be complicated, but it […]

Clicking the checkout button on a fun purchase is a great feeling. When customers visit your store, they want a user-friendly experience that leads to an even smoother checkout. The faster a customer can complete their purchase, the sooner their order will be on the way. How can you create the best customer experience and […]

With ongoing inflation and supply chain issues, keeping your shipping budget on track will be challenging this holiday season; this includes budgeting for peak holiday surcharges from carriers. How can you offset higher shipping costs during the busiest shipping season of the entire year? Also, our study with Retail Economics found that 30.3% of customers […]

Have you considered expanding your US-based ecommerce business to Canada? When shipping with the USPS, you will not be charged extra fees to deliver packages to Canadian destinations. If you want to learn the ins and outs of shipping to Canada, check out Stamps.com’s new eBook, “How To Ship To Canada With The USPS.” This guide […]

Finding out your direct mail advertising items are coming back as undeliverable can be quite a frustrating discovery. You’ve lost money, time and potential customers on each piece that comes back to you. So, what can you do about it? By keeping your customer database current, you can make sure your direct mail is getting […]

When it comes to your online e-commerce business presence, creating your “About Us” page requires careful consideration and attention to detail. When customers visit your website they often want to learn more about your company such as who is behind it, how long has the company been in business, and what is the company’s mission […]

Nobody wants to lose money, but even the most experienced eBay seller makes mistakes.  Here are three of my biggest eBay fails.  Read and learn.  The Trader Joe’s Nightmare About 8 years ago, I bought $1,000 worth of Trader Joe’s sea salt caramels to sell on eBay.  I’d never sold food before, but I looked […]

If you’re just starting out with AdWords for your online business—or are curious about digital marketing in general—it can be very confusing to figure out how to deal with keywords. Fortunately, Google has long included a keyword planning tool as part of the AdWords platform that handles advertising campaigns within its search engine network. Even […]

A few months ago, I woke up to thousands of dollars of eBay sales.  I couldn’t believe how many iPhones I’d sold!  Unfortunately, I don’t sell iPhones.  Last weekend, the same thing happened to one of my former eBay students.  When she logged onto the site, she noticed that someone had used her account to […]

Even though I am an eBay seller and educator with 16 years’ experience and 20,000 + feedback, I am constantly trying to think of ways to work smarter, not harder.  Last January, right before COVID hit, I decided to downsize and streamline my eBay business.  Instead of running it out of a warehouse, I moved […]

If you’ve added WooCommerce to your WordPress website, you now have a fully functional e-commerce website. Want to up your game even more? Improve customer experience and increase sales by adding live chat. Benefits of Adding Live Chat to Your WooCommerce Store Although online shopping is extremely convenient, it can sometimes be difficult to navigate. […]

Inflation and supply chain issues are slated to continue affecting the holiday season. Traditionally, the holiday shopping season is the most eventful time of year for businesses. However, with ongoing financial difficulties for customers and merchants alike, your customers are going to be cutting back on their holiday purchases. This means your business needs to […]

We’ve recently created a new shipping video that showcases how easy it is for ecommerce sellers to import sales order data from the top marketplaces such as eBay, Amazon, Yahoo! Stores, Google Checkout, PayPal or even your own shopping cart using Version 8.5.  This process completely eliminates the need to manually input any address data. Batch […]

Update:  Here is the recording from the Oct 26 Holiday Shipping Best Practices for eBay Sellers webinar: The holiday season is the busiest shipping period of the year. Are you prepared with the latest money and time-saving tools and techniques to keep your eBay business running efficiently and your customers satisfied? Join Mark Le Vine from […]

The weather outside may not be frightful…but successful e-commerce is so delightful! And just imagine how delightful it will feel just a few months from now when you fully appreciate your advance preparation for the 2019 holiday season. Remember, many retailers find November and December alone makes up as much as 30 percent of their yearly […]

Clearly laying out shipping policies on your ecommerce website helps your customers better manage their expectations and helps your position as the seller should there be a dispute. Here are tips to help ensure all shoppers understand your ecommerce store’s shipping methods, options and timelines. – Start fresh and be clear. Although it may be […]