The 20-Minute Problem: Small Business Shipping and Mailing Solutions
Our latest survey reveals that 78% of small business owners make frequent trips to mailing locations, and 68% regularly interrupt important work to handle mailing tasks.
Back-to-school shopping for both grade schools and colleges has been on the rise. According to the National Retail Federation, 2022 yielded almost $37 billion for grade shopping and almost $74 billion in college shopping; 4.5% of this amount includes books.
Although the school year is coming to an end, the time for summer courses and recreational reading is at hand.
Back-to-school shopping for both grade schools and colleges has been on the rise. According to the National Retail Federation, 2022 yielded almost $37 billion for grade shopping and almost $74 billion in college shopping; 4.5% of this amount includes books.
Although the school year is coming to an end, the time for summer courses and recreational reading is at hand. Not to mention summertime tends to fly by, so it’ll be time for the next school year before you know it. Your customers are reading year-round, so learning how to ship books can boost sales. With the help of our five tips, you’ll be a book shipping expert in no time.
1. Learn Media Mail guidelines and restrictions
Media Mail is a service offered through USPS for merchants who ship books and other media-based materials like CDs, DVDs, and test materials. However, like most carrier services, Media Mail comes with its own set of restrictions. Comic books and marketing materials aren’t eligible for the service. Also, Media Mail can only be used for domestic shipments and is subject to inspection. Restrictions aside, Media Mail does include free tracking and can be used for shipments up to 70 pounds with a girth of 108 inches.
2. Compare shipping costs
Media Mail can be a great resource, but we recommend comparing rates before making a final decision. If a shipment is on the lighter side, Priority Mail® may prove to be the more affordable option. Stamps.com users can compare shipping rates in real time with Rate Advisor to find the best available service for your shipment. After entering all of the information for your shipment, expand the Service or Carrier drop down menus and select Compare Services and Rates. Then, explore the given carrier service options to find the carrier service that fits your needs.
3. Use free shipping materials when available
If Priority Mail does prove to be your carrier service of choice, take advantage of the free shipping supplies offered by USPS. These supplies are sent directly to your home or business and can be ordered from your Stamps.com account. If the 7-10 delivery window doesn’t work for your business, most post offices also carry free supplies for customers. Priority Mail shipments can weigh up to 70 pounds, so the boxes and envelopes work perfectly for books, CDs, and other products.
4. Communicate shipping times with customers
When using services like Media Mail, delivery times might be a bit slower than customers are used to at an estimated 2-8 days. Share delivery windows at checkout to avoid a negative customer experience. Our recent study found 31.5% of customers are less likely to give a store repeat business if their shipment arrives later than communicated, so keep your customers in the loop and provide accurate delivery windows up front. Your customers can look forward to curling up with a good read and be more likely to shop from your business in the future.
5. Utilize Stamps.com automation rules
Once you’ve found the service and package that works for your business, avoid manually entering information for each new order with Automation Rules. Automation Rules automatically apply carrier information and packaging to shipments within the given criteria. For example, you can create an automation rule where items with a specific SKU assign Priority Mail as the carrier service. Automation rules help get shipments to customers faster for ample study and/or reading time.
Conclusion
Your customers are looking to your business to provide a new adventure or a helpful resource for class. Compare shipping rates, select a service, create a label, and get ready to send your book on its way. Then, do it all over again with automation rules until your customers have every book in the series. You can’t judge a book by its cover, but Stamps.com does make shipping as easy as it looks.
Open a new chapter and start your 30-day free trial to Stamps.com today.
Frequently Asked Questions
What do I get in the Stamps.com Special Offer?
We offer new customers free supplies including free NetStamps and a 5 lb scale so they can get started with the basics required to get the most out of Stamps.com
Can I print multiple shipping labels at once?
Yes. Stamps.com allows you to print up to 10,000 labels in one click.
How does the 30-day risk-free trial work?
We offer new customers a 30-day risk free trial to see if Stamps.com is right for them. Cancelling any time within the 30-day time frame will result in no charges; however, if you continue past your 30‑day trial, you will be charged a monthly subscription including your first month's fee. Your service will continue uninterrupted unless you cancel.
How do I cancel my account?
Log in and navigate to your subscription page to cancel from within the app, or simply call our toll-free number 855-608-2677, M–F 8AM to 8PM CT and our customer support team will be happy to assist you. You can cancel any time.
How do I calculate domestic postage costs?
Our rate advisor feature helps you calculate exact postage or shipping rate for anything you send. All you need is your item's weight and dimensions -- we do all the math for you and recommend cheapest, fastest, and best rates across all carriers.
Does Stamps.com work on Macs?
Yes. Mac users can use our web app on any browser, or they can download our desktop app for Mac for free. Visit stamps.com/download to access all of our apps including our free mobile app.
Does Stamps.com support an ODBC connection to my database?
Yes. Stamps.com can pull order or customer information from virtually any database, from Excel to SQL. Stamps.com also creates an export file that includes mail class, mail date, shipping cost, and tracking number.
Do I need to purchase any special equipment?
No. All you need is a printer and your computer or phone. You can print shipping labels on plain paper or adhesive labels, postage on our NetStamps® labels or direclty onto any kind of envelope, and on Certified Mail® forms.
Can Stamps.com help me track my postage spending?
Yes. Our reports show you you activity and total spend by carrier, mail class, shipping service -- so you always know how much you send. You can customize your reports by date and, if you are on our multi-location plan, you can also view activity and spend per location and user.
Can more than one person use my account?
Yes. You can add users to the same Stamps.com account - user limits vary by plan. If your organization has multiple locations, you can switch to our multi-location plan. Visit stamps.com/multilocation to learn more
Can I import my orders from Shopify, eBay, Amazon, and other stores?
Yes. You can connect your shopping carts and marketplaces including Shopify, eBay, Amazon, and Etsy with Stamps.com in under 5 minutes. You can also import your orders from a CSV file, Microsoft Excel, XML, or your own ODBC.
I work in a company with multiple locations. Can Stamps.com work for us?
Our multi-location plan, designed for companies with 2+ office locations, gives each location the ability to print postage and labels as needed, while capturing information about how much is sent and spent in a single dashboard to give the business the ability to budget. No leases, no contracts, and best-in-class support available when your users need it. Visit stamps.com/multi-location to learn more
What are nonmachinable envelopes?
Nonmachinable envelopes might be non-rectangular, rigid, unevenly thick, or have non-paper closures, meaning they cannot be processed efficiently by USPS's automated sorting equipment, and require special handling, resulting in a surcharge in addition to the standard postage.
What is a USPS SCAN Form, and how is it useful for me?
The Shipment Confirmation Acceptance Notice (SCAN) form ensures that your packages are scanned by the USPS when they are dropped off or picked up by a mail carrier, so your customer can feel confident that their package is on its way.
Using Stamps.com, you’ll be able to create a SCAN form with a few clicks. Then, hand the form to the clerk or mail carrier, and they will scan the barcode on the form. This scan records an Acceptance event for all the packages associated with the form without having to scan each package individually.
What mailing and shipping services are available in Stamps.com?
Stamps.com gives you access to all mailing and shipping services from USPS, UPS, DHL, and other top carriers. Visit stamps.com/carriers for a full list.
What printers are supported by Stamps.com?
We support all printers from laser and inkjet to high speed thermal printers.
What shipping rate discounts can I get with Stamps.com?
With USPS, Stamps.com customers have access to Commercial Base, Commercial Plus, Cubic Pricing, and Negotiated Service Agreements. Savings include:
Up to 16% on all Priority Mail Express® shipments
Up to 30% on Priority Mail® shipments
Up to 7% on international shipments
Up to 40% on package insurance
With UPS, Stamps.com customers get up to 73% off UPS 2nd Day Air® and up to 77% off UPS® Ground Daily Rates.* Plus, many common surcharges are waived, including the residential surcharge for UPS Ground shipments.
*UPS rates are limited to shipping from the continental U.S. only. These rates and discounts exclude shipment origins from Hawaii, Puerto Rico, and Alaska. These rates and any applicable discounts are subject to change at any time without notice.
Why is it easier to ship internationally with Stamps.com?
Stamps.com makes international shipping easy by offering international services from USPS, UPS, and other carriers including GlobalPost. We make customs forms hassle free, so you can complete them online with ou guidance, and simply print to include with your international shipment.
Will Stamps.com upload tracking numbers to eBay, Amazon, and my Shopping Cart?
After a label is printed, Stamps.com automatically uploads the USPS tracking numbers, order info, and mail class back to the order source, including eBay, Amazon, Etsy, and your shopping cart.