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How Accounting Firms Can Reclaim Valuable Time Through Automation

How Accounting Firms Can Reclaim Valuable Time Through Automation

Accountants spend far too much time on manual, repetitive tasks like data entry, invoicing, and payroll processing. According to Deloitte, 75% of accountants report their workflows still require large amounts of manual effort. However, McKinsey estimates that 77% of accounting activities can be automated with the help of recent technologies.  Imagine getting back 10 hours […]

Small Office, Big Impact: Tips for Sustainable Mailing and Shipping

Small Office, Big Impact: Tips for Sustainable Mailing and Shipping

You don’t need a massive footprint to make a massive difference. Even small offices— those in legal, accounting, insurance, real estate, and other professional services—can take meaningful steps toward sustainability. From outgoing mail to everyday operations, greener practices are both achievable and impactful. Here’s how your office can implement sustainable mailing and shipping habits that […]

Getting Past Shipping Industry Challenges: Smarter Strategies for Small Businesses

Getting Past Shipping Industry Challenges: Smarter Strategies for Small Businesses

Shipping has always been a moving target, but today’s businesses face more uncertainty than ever. Small businesses rely heavily on mail and shipping companies to navigate sudden disruptions and shifting costs. It makes sense, then, that they need smarter, more flexible solutions to manage the challenges that arise. Law offices depend on timely deliveries of […]

Shipping for Holiday Success

Shipping for Holiday Success

The holiday season is once again upon us, which means an increase in orders is right around the corner. The busier you become, the easier it is to make mistakes like taking incorrect measurements or leaving old labels on the packaging. These mistakes can lead to costly adjustments and/or returned packages. With shipping deadlines in […]

4 Techniques to Improve Mobile Checkout

4 Techniques to Improve Mobile Checkout

The average cart abandonment rate is 69.89%. Of the number of people that make it all the way to checkout, 25% will leave without completing their purchase. Whichever way look at it, that’s a sizeable number of lost customers and revenue. What’s more, the situation is even worse on mobile. Overall ecommerce conversion rates usually […]

5 Selling Tips For Amazon Prime Day

5 Selling Tips For Amazon Prime Day

Get ready, because Amazon Prime Day 2023 is just around the corner! Scheduled for July 11-12th, this year’s Prime Day is expected to surpass last year’s remarkable $3.5 billion in sales for third-party sellers. Top-selling items are predicted to include post-pandemic essentials such as luggage, makeup, and apparel, along with in-demand products that faced shortages […]

The Importance of Online Marketplaces 

The Importance of Online Marketplaces 

Our recent study with Retail Economics found that 88% of customers plan to make their holiday purchases online globally. With a percentage this high, your business should sell products through at least one online marketplace. The holiday season is quickly approaching, so the sooner you can set up an online marketplace, the better. If you […]

Three Ways to Align with Ecommerce Customer Expectations

Three Ways to Align with Ecommerce Customer Expectations

Customers have plenty of shopping options at their fingertips, so you need to make your business stand out from the competition. There are many ways to get your business in front of a larger audience, but a few simple tweaks will make your brand shine. In our study, Protect Your Growth Strategy: 2023 Consumer & […]

How to Create a Social Media Strategy

How to Create a Social Media Strategy

Like, follow, and subscribe are three words that have become commonplace in our world. Social media has become a nexus of promotion and advertising, especially for small businesses. If your business has yet to enter the social media space, this is your sign. Creating a social media presence doesn’t have to be complicated, but it […]

How to Build an Effective Ecommerce Checkout Flow for Your Business

How to Build an Effective Ecommerce Checkout Flow for Your Business

Clicking the checkout button on a fun purchase is a great feeling. When customers visit your store, they want a user-friendly experience that leads to an even smoother checkout. The faster a customer can complete their purchase, the sooner their order will be on the way. How can you create the best customer experience and […]

4 Tips to Soften Holiday Shipping Carrier Surcharges

4 Tips to Soften Holiday Shipping Carrier Surcharges

With ongoing inflation and supply chain issues, keeping your shipping budget on track will be challenging this holiday season; this includes budgeting for peak holiday surcharges from carriers. How can you offset higher shipping costs during the busiest shipping season of the entire year? Also, our study with Retail Economics found that 30.3% of customers […]

Tips to Keep Your Customer Direct Mail Database Clean

Tips to Keep Your Customer Direct Mail Database Clean

Finding out your direct mail advertising items are coming back as undeliverable can be quite a frustrating discovery. You’ve lost money, time and potential customers on each piece that comes back to you. So, what can you do about it? By keeping your customer database current, you can make sure your direct mail is getting […]

Free Guide: How To Ship To Canada With The USPS

Free Guide: How To Ship To Canada With The USPS

Have you considered expanding your US-based ecommerce business to Canada? When shipping with the USPS, you will not be charged extra fees to deliver packages to Canadian destinations. If you want to learn the ins and outs of shipping to Canada, check out Stamps.com’s new eBook, “How To Ship To Canada With The USPS.” This guide […]

Handling Fake Competitor Reviews with Class

Handling Fake Competitor Reviews with Class

No business is perfect. At some point, an employee will make a mistake or a customer won’t be satisfied and you’ll end up with an unflattering review. But if you reach out and fix the problem, you may be able to turn that bad review around. Unfortunately, not all negative reviews are legitimate. In fact, […]

Ecommerce Trends to Watch

Ecommerce Trends to Watch

Ecommerce is experiencing a new wave of innovation. While buying products online is now commonplace, the technology supporting e-commerce is evolving to eliminate any remaining friction in the purchase process. This article will examine some of the most exciting developments in e-commerce and how they are changing the retail experience. Mobile-First Shopping Takes Hold The […]

Big Ways to Improve Your Google Shopping Campaigns

Big Ways to Improve Your Google Shopping Campaigns

Have you ever noticed those little picture ads near the top of a Google search page? Those are Google Shopping ads. They’re unique in what they can do – and great for increasing online sales. So, let’s run down a few ways to make the absolute most of a Google Shopping campaign. Optimizing Your Google […]

Finding Profits At Estate Sales – A Guide for eBay Sellers

Finding Profits At Estate Sales – A Guide for eBay Sellers

Part 1 – The Kitchen   Estate sales can be overwhelming.  So much to look at, so little time.  In order to navigate the waters of this very special type of sourcing opportunity, it is important to stay focused and informed.  This is the first of a multi-part series that will help you narrow your […]

Gearing Up For Back-to-School Season: 5 Tips to Increase Revenue

Gearing Up For Back-to-School Season: 5 Tips to Increase Revenue

Back-to-school season is the second biggest shopping season of the year – both for e-commerce as well as retail. The only season that doesn’t beat back-to-school is the Christmas and Holiday season. The average back-to-school shopper spends more per household (estimated $510 per child) than the average shopper spends on Valentine’s Day, Mother’s Day and Father’s Day […]

How Google’s Search Console Tool Can Help Webmasters

How Google’s Search Console Tool Can Help Webmasters

Google Search Console is one of the best resources for webmasters out there — and it’s absolutely free. While many site owners and webmasters may currently use some of the tool’s features, they might not be taking full advantage of everything it offers. If you are in charge of your company’s website, you can maximize […]

How Social Media Can Boost Your SEO

How Social Media Can Boost Your SEO

It’s no secret that SEO is essential to business success today. With so much competition on the internet, effective SEO is how you ensure that your business isn’t overlooked. There are many strategies that you can use to boost your SEO, but one factor that too many businesses aren’t taking advantage of is social media. […]

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